On August 18, 2009, Ms Marija Tajsić, Maxima production manager, presented their company in the morning program of TV Avala.

In the interview, Ms Tajsić announced the production of three new strategic products: Fugalin jointing compound, Ultradis washable interior paint and Maximal machine applied mortar. In addition to that, Ms Tajsić pointed out that Maxima invested over 1 million Euros of their own funds into the modernisation of the powdery products production line. This line is now completely automatised. The production division for paints and mortars installed new production lines as well, thus almost doubling production capacities.